Information Management and User Experience (1 day course) 


 

  1. What Makes a Good Web User Experience?
    • Building a site for your visitors
    • Understanding how people browse the web
    • It’s all about information
    • What causes people to leave sites?
  1. Don’t Get In the Way of the Information
    • Simple design
    • Consistent design
    • Standard design
  1. Navigation
    • Elements of navigation
    • Content structure
    • Understanding menus
    • Reviewing some menu myths
    • Working with site maps
    • Internal site search and external searches
    • Understanding links
    • Exploring clickable elements
  1. Site Layout
    • People can begin from any page on your site
    • Creating progressive navigation
    • Arranging your content
    • Elements every web page should have
  1. Writing for the Web
    • How people read on the web
    • Writing for information exchange
    • Formatting pages for information exchange
  1. Homepage
    • Using your homepage as a site summary
    • Creating fresh content
    • Displaying navigation and search
    • The Nine-Seconds test
  1. Category and Landing Pages
    • Showing people what you’ve got
    • Making comparisons easy
    • Creating landing pages from ad campaigns
  1. Detail and Product Pages
    • The real purpose of detail and product pages
    • Writing descriptive text
    • Using images to set context
    • Showing the price for products
    • Have a call to action
    • About Us: a special detail page
  1. Forms
    • Ask for information in context
    • Making forms as painless as possible
    • Creating form fields
    • Handling errors gracefully
  1. Using Media to Help Tell Your Story
    • Using different types of media
    • Simple question: Does it enhance the experience?
    • Using graphics for explanation, not decoration
    • What is interactive content?
    • Laying out your page for media
  1. Summary: Good Design Practice
    • Simple, consistent, and standard design
    • Consider your users and you’ll be fine
  1. Conclusion
    • More resources
    • Open discussion

 

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